Of the three pet trades we read around Milwaukee, veterinarians carry the heaviest listings by a wide margin. The median vet listing among the ones a searcher here is shown holds 360 Google reviews, and the three most-reviewed hold 1086, 940 and 730. The three vets answering the most of their recent reviews are deep listings themselves: Small Animal Hospital, a listing with 721 reviews, had replied to 10 of its 10 most recent; St. Francis Animal Hospital, with 940, to 9 of its 10 most recent; Shorewood Animal Hospital, with 730, to 8 of 10.
Grooming looks different. The median grooming listing we read holds 107.5 reviews, well below the vet median, and carries a median rating of 4.8 — the highest of the three trades in this group. Two groomers had answered everything recent we could see. Community Bark Dog Wash & Groom - Bay View is the most-reviewed grooming listing we read, at 610 reviews, and it had replied to 10 of its 10 most recent. Dogtopia of Milwaukee East Side, at 215 reviews, had done the same. Size does not predict it, though: one of the three most-reviewed grooming listings we read, a listing with 450 reviews, had answered 1 of its 10 most recent.
Boarding sits between the two on volume — a median of 147 reviews and a median rating of 4.7 — and the three most-reviewed boarding listings we read hold 450, 302 and 302. Camp Bow Wow Oak Creek, at 250 reviews, had replied to 9 of its 10 most recent.
Across the 56 businesses we measured around Milwaukee, the typical one had answered 66 percent of its recent reviews. So replying is ordinary here rather than remarkable. What stands out is the reverse: a listing that has collected hundreds of reviews and answered almost none of the latest ones.
What to do about it
If you groom, board or treat animals here, assume the pet owner comparing you to two other listings is reading the replies, because most of the businesses we measured around Milwaukee are writing them. The bar you are being held to is not the size of your review count — it is whether the last 10 reviews on your listing have an answer under them.
That is a small, finite job. Ten replies, once, and then a habit: answer each new review as it lands, the routine ones as well as the difficult ones. Community Bark Dog Wash & Groom - Bay View and Dogtopia of Milwaukee East Side each answered 10 of their 10 most recent, so neither passed any over. Camp Bow Wow Oak Creek answered 9 of 10 and Shorewood Animal Hospital 8 of 10. And the gap is real: one listing here with 450 reviews had answered 1 of its most recent 10. Volume alone clearly does not make it happen.
Pet grooming
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Community Bark Dog Wash & Groom - Bay View | 10 of 10 | 610 | 4.8 |
| 2 | Dogtopia of Milwaukee East Side | 10 of 10 | 215 | 4.7 |
| 3 | Happy Paws Grooming & Daycare | 1 of 10 | 450 | 4.6 |
Pet boarding
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Camp Bow Wow Oak Creek | 9 of 10 | 250 | 4.8 |
| 2 | Happy Paws Grooming & Daycare | 1 of 10 | 450 | 4.6 |
Veterinarians
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Small Animal Hospital | 10 of 10 | 721 | 4.8 |
| 2 | St. Francis Animal Hospital | 9 of 10 | 940 | 4.8 |
| 3 | Shorewood Animal Hospital | 8 of 10 | 730 | 4.9 |