The most-reviewed nail salon among those someone searching in Berkeley, CA is shown is Polished Nail Spa, at 315 reviews, and it answered 2 of its last 10. Spa Nails & Hair, on a listing of 119 reviews, answered 9 of its last 10. Those are the two nail salons we can name as replying, and their figures are far apart. Of the 20 nail salons we read, the median listing carries 71.5 reviews and a median rating of 4.55; the three most-reviewed carry 315, 191 and 152.
Of the 20 barbershops we read, the median listing carries 79 reviews and a median rating of 4.6, and the three most-reviewed carry 587, 416 and 250. On replies, the barbershop we can name is Mark-Jason Solofa Men's Grooming, which answered 9 of its last 10 reviews on a listing of 238.
Among the 20 hair salons we read, the median listing carries 72.5 reviews and a median rating of 4.65. The three most-reviewed carry 414, 268 and 191. The hair salon named here is Edge Hair Salon, the listing at 268 reviews, which answered 3 of its last 10. Its reply figure comes from its last ten reviews only; its review count is the whole history of the listing.
In each of these three trades, at least one business we read had answered some of its last reviews, so none of them is a trade where nobody replies. The benchmark measured here is 70 percent: the share of recent reviews a typical measured business answered, across 46 businesses in all trades together, not hair, nails and barbering alone.
What to do about it
Open your listing and count how many of your last 10 reviews carry a reply from you. The reply figures above were counted exactly that way. Mark-Jason Solofa Men's Grooming and Spa Nails & Hair each answered 9 of 10, so that is a number a barber or nail salon owner in this search can hold their own count against, and the benchmark measured here, across all trades together, is 70 percent.
If your count is lower, answer the next review that comes in, then the one after it, until your last 10 show a reply on each. Keep each one short and about what the customer actually wrote: the cut, the set, the person who did it. Thank a good review by name. Answer a critical one calmly and once. A reply is the one part of that exchange you write.
Barbershops
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Mark-Jason Solofa Men's Grooming | 9 of 10 | 238 | 4.8 |
Hair salons
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Edge Hair Salon | 3 of 10 | 268 | 4.1 |
Nail salons
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Spa Nails & Hair | 9 of 10 | 119 | 4.4 |
| 2 | Polished Nail Spa | 2 of 10 | 315 | 4.6 |