We read 20 gyms among the businesses someone searching in Evanston, IL is shown, and the gym we can name as answering its reviews is also the most-reviewed one we read. McGaw YMCA carries 1,060 Google reviews, and its owner replied to 2 of its 10 most recent. We could not measure replies for every gym we read, and we can't say how many were measured, so this is a name with a figure, not a count of who answers and who does not.
The listing totals describe something different. They cover each listing's whole history, not its recent reviews. The median gym we read carries 105 reviews. The three most-reviewed carry 1,060, 631 and 606. The median rating among the gyms we read is 4.9. That is a single middle value: it says where the typical gym we read sits, not how closely the others sit around it, and it says nothing about any one listing.
For comparison, the reply benchmark measured here is 68 percent. That is the share of recent reviews a typical measured business answered, taken across 48 businesses in this catchment, all trades together, not from gyms alone. It is the most useful yardstick the data offers a gym owner, because it was measured among the listings a searcher here is shown rather than borrowed from a wider region.
A review is written by a member. A reply is the one part of that exchange the owner writes, and it sits on the listing beside the review. The data records only whether that reply exists. It does not record who reads it or what it changes, and nothing here should be read as a promise of either. What it does show is where one named gym stands on its last 10, and what the typical business measured here does.
What to do about it
Open your Google listing and look at your 10 most recent reviews. Count the ones that carry a reply from you. That number is directly comparable with McGaw YMCA's 2 of 10 and with the 68 percent benchmark measured here, because it is the same measure over the same kind of window.
Then answer the reviews that have no reply, starting with the newest. Keep each one short and specific to what the member wrote: thank them by name if they gave one, mention the class, trainer or detail they raised, and if something went wrong, say what you are doing about it. Answer the positive reviews as well as the critical ones. After that, check the listing on a fixed day each week so a new review does not sit without a reply.
Gyms
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | McGaw YMCA | 2 of 10 | 1060 | 4.8 |