Hair, nails & barbering in Evanston, IL

We read 60 businesses across 3 trades — the businesses someone searching in Evanston, IL is shown — and recorded what their Google reviews look like.

Among the nail salons someone searching in Evanston, IL is shown, EVA Nails and Rock Star Nails & Spa at Evanston each answered all of their last 10 reviews, and Kiara Nail Spa Evanston answered 7 of its last 10. Among the hair salons we read, Joe's Hair Salon also answered 10 of 10. Among the barbershops we read, Kutz and Blendz answered 3 of its last 10, ELEGANCE HAIR SALON & BARBERSHOP 2 of 10 and Ashor’s Fade 1 of 10. The highest reply figure among the barbershops named is 3 of 10.

Those figures cover only the most recent reviews on each listing. The review totals are the whole history, and they are a separate measure. The median barbershop we read carries 109 reviews, the median hair salon 93 and the median nail salon 114. The most-reviewed listing among the barbershops and the hair salons in this section is the same business: ELEGANCE HAIR SALON & BARBERSHOP, at 1,463 reviews, which appears among both the barbershops and the hair salons named in this section. Among the nail salons, the most-reviewed listing is Kiara Nail Spa Evanston at 793, followed by listings at 619 and 392. EVA Nails is the one at 392.

The median rating is 4.75 among the barbershops we read, 4.8 among the hair salons and 4.7 among the nail salons. Those are single middle values for each trade; they do not say how any one listing is rated.

The reply benchmark measured across this town's catchment is 68%, the share of recent reviews a typical measured business answered, taken from 48 businesses whose replies we could measure. Joe's Hair Salon, EVA Nails and Rock Star Nails & Spa at Evanston sit above that benchmark on their last 10.

What to do about it

If you run a hair or nail salon, the figure to measure yourself against is already set by named businesses in your trade: Joe's Hair Salon, EVA Nails and Rock Star Nails & Spa at Evanston each answered 10 of their last 10 reviews. For a barbershop, the highest figure among the barbershops named in this section is 3 of 10, from Kutz and Blendz.

Count the replies on your own last 10 reviews. If the number is below 10, the practical step is small: read each new review when it arrives and answer it, the good ones as well as the critical ones, with a line about the specific cut, colour or set it mentions. Thank the person by name if they gave one. Keep it short and in your own voice. A reply is the one part of that exchange you write, and it sits on your listing under your name.

Barbershops

#BusinessAnsweredReviewsRating
1Kutz and Blendz3 of 103845
2ELEGANCE HAIR SALON & BARBERSHOP2 of 1014634.9
3Ashor’s Fade1 of 104584.6

Hair salons

#BusinessAnsweredReviewsRating
1Joe's Hair Salon10 of 101634.6
2ELEGANCE HAIR SALON & BARBERSHOP2 of 1014634.9

Nail salons

#BusinessAnsweredReviewsRating
1EVA Nails10 of 103924.9
2Rock Star Nails & Spa at Evanston10 of 103784
3Kiara Nail Spa Evanston7 of 107934.8

How it works

  1. Run the free audit. We read your public Google reviews and replies and send you the numbers: reply rate, the reviews still waiting for an answer, and the oldest of them — with the table on this page to put them beside.
  2. Claim your page. Pick your listing, and your QR card and short link are ready to print — from your own phone, no onboarding call.
  3. Get the weekly email. Every new review with its reply drafted, private feedback that came in, and the short list of what to fix on your listing and site.
  4. Approve, and that’s it. You press approve on the replies you like. The rest — the card, the page, the measuring — runs on its own.

What you get

Your review page

A printed QR card and a short link that open every review option — Google, Tripadvisor, Facebook — capture the customer’s email, and give an unhappy customer a private word first. About four minutes to a printable QR.

Reviews handled

Every new review on your platforms, with the reply drafted in your voice, in one weekly email. Negative ones first. You approve, edit or skip; nothing posts without you.

Local standing

Where you rank around your shop, what competitors are doing, what changed on your listing — with the exact fix for each. Recommendations can lead to better rankings and more visibility; no tool can promise a position, including ours.

What hair, nails & barbering businesses around Evanston, IL do with their reviews
TradeMedian reviewsBest answeredYou
Barbershops1093 of 10the audit fills this in
Hair salons9310 of 10the audit fills this in
Nail salons11410 of 10the audit fills this in
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