Of the 20 gyms we read among the businesses someone searching in Burlingame, CA is shown, the median listing carries 48.5 Google reviews, while the three most-reviewed carry 1,129, 241 and 241. The chiropractors look similar on this measure: of the 20 we read, the median listing holds 40 reviews and the three most-reviewed hold 761, 194 and 147. Ratings sit high in both trades, with a median of 4.9 stars for the gyms we read and 5 for the chiropractors. Those review counts and ratings cover each listing's whole history.
Replies are measured differently, over each business's most recent 10 reviews. Among the gyms we read, Crossfit Burlingame answered 8 of its last 10, on a listing of 241 reviews. Basecamp Fitness Burlingame answered 4 of its last 10, on a listing of 151 reviews. We can't see how the rest of the gyms we read handled their recent reviews, so we say nothing about them.
Among the chiropractors we read, High Amplitude Health Chiropractic answered 8 of its last 10, on a listing of 89 reviews. Alliance Chiropractic answered 5 of its last 10, on a listing of 194 reviews, and Cloud 9 Foot Spa Burlingame - Formerly Oceanic answered 2 of its last 10, on a listing of 761 reviews. Review totals and reply counts are separate numbers: High Amplitude Health Chiropractic, with the smallest listing of the three named here, answered more of its last 10 than either of the larger two.
For comparison, the benchmark measured here is 62%. That is the share of recent reviews a typical measured business answered, across 52 businesses in all trades together, not gyms or chiropractors alone. Crossfit Burlingame and High Amplitude Health Chiropractic, at 8 of 10 each, are the two businesses in this section that answered the most of their recent reviews.
What to do about it
Go to your Google listing and count your replies under your last 10 reviews. That is the same measure behind every reply figure above, and it is the one a gym or chiropractic owner can check in a few minutes. Crossfit Burlingame and High Amplitude Health Chiropractic each answered 8 of their last 10. If your count is lower, start with the recent reviews on your listing that have no answer, then answer each new one as it arrives.
A short reply is enough. Thank the person, mention the class, session or treatment they wrote about, and keep it to a few sentences. For a review that raises a problem, say what you heard and how they can reach you directly, and keep any health details out of a public reply. Your review count reflects your whole history; the replies on your last 10 are the part of that exchange you write.
Gyms
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Crossfit Burlingame | 8 of 10 | 241 | 5 |
| 2 | Basecamp Fitness Burlingame | 4 of 10 | 151 | 4.9 |
Chiropractors
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | High Amplitude Health Chiropractic | 8 of 10 | 89 | 5 |
| 2 | Alliance Chiropractic | 5 of 10 | 194 | 4.9 |
| 3 | Cloud 9 Foot Spa Burlingame - Formerly Oceanic | 2 of 10 | 761 | 4.8 |