Neither of the gyms we can credit with answering their reviews is among the three most-reviewed gyms we read. Those three largest listings carry 1,198, 544 and 249 Google reviews. The two gyms we can name answering sit below them: CrossFit 100's listing carries 224 reviews in all, and Burn Boot Camp's carries 131. We can't see how the other gyms we read, including those three largest, handled their recent reviews, so nothing here says whether they answer or not.
The reply figures cover only each gym's 10 most recent reviews. Of its last 10, CrossFit 100 answered 10. Of its last 10, Burn Boot Camp answered 6. Among the gyms we could measure, CrossFit 100 answered the most of its recent reviews. Both are figures for those two businesses alone and say nothing about the other gyms we read.
The listing figures are whole-history totals and a different measure. We read 20 gyms among the businesses someone searching in Whitefish Bay, WI is shown. The median gym we read carries 47 Google reviews, and the median rating is 4.9 stars. A median is one midpoint: it says what the middle gym we read looks like, not what any particular gym's listing holds. The most-reviewed gym we read carries 1,198 reviews.
For a wider reference point, the benchmark measured here is 70: a typical measured business answered 70% of its recent reviews. That figure comes from 26 businesses across all trades together, not gyms alone. Beside it, the two gym owners we can name show what answering looks like on a real listing: one reply to every one of the last 10 at CrossFit 100, and 6 of the last 10 at Burn Boot Camp.
What to do about it
Go to your Google listing and count your replies under your last 10 reviews. That is the same measure behind every reply figure above, so you can set your number directly beside CrossFit 100's 10 of 10 and Burn Boot Camp's 6 of 10.
If your count is low, start with the next review that comes in, whether it is five stars or one. Keep the reply short and specific to what that member actually said: the class, the coach, the problem they raised. Thank people by name where the review gives it, and when someone complains, say what you did or will do about it rather than arguing the point. A reply is the one part of a review you write. Then check the same count again once another 10 reviews have arrived, so you are measuring your habit on the same terms as the figures here.
Gyms
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | CrossFit 100 | 10 of 10 | 224 | 4.9 |
| 2 | Burn Boot Camp | 6 of 10 | 131 | 5 |