Among the orthodontists someone searching in Mequon, WI is shown that we could measure, the practice answering the most of its recent reviews is not the one with the largest listing. Orthodontic Experts Menomonee Falls answered 10 of its last 10 reviews. Bell Orthodontic Solutions carries the largest listing among the orthodontists we read, at 532 reviews, and answered 4 of its last 10. Between them, Mequon Smile Design answered 8 of 10.
We read 20 dentists and 20 orthodontists in this catchment. The two trades look different on paper. The median dentist we read carries 271 Google reviews and a 4.8 rating; the median orthodontist carries 75 reviews and a 4.9. The three most-reviewed dentists we read hold 1,574, 861 and 817 reviews. The three most-reviewed orthodontists hold 532, 470 and 287.
On the dental side, the practices we could measure answering the most of their recent reviews are Germantown Dental Care at 10 of its last 10, Dental Care of Grafton at 9 of 10 and Lakeshore Family Dentistry at 8 of 10. Lakeshore Family Dentistry is also the most-reviewed dentist we read, with 1,574 reviews on its listing. We can't see how the other dentists and orthodontists we read handled their recent reviews, so these figures describe the named practices only, not either trade as a whole.
The benchmark measured here is 73%: the share of recent reviews a typical measured business answered, taken across 53 businesses. That figure is measured across all trades together, not dental practices alone. It is a useful reference point for the reply figures above, which count only each practice's most recent handful of reviews rather than everything on its listing.
What to do about it
Open your own listing and count your last 10 reviews, then count how many carry a reply from you. It is the same count behind each reply figure above. Among the six practices named in this section, the figures run from 10 of 10 down to 4 of 10.
If your count is below the 73% benchmark measured here, the fix is plain: reply to each new review as it comes in, including the short five-star ones, and write each reply in your own words so it doesn't read as a template. A reply is the one part of that exchange you write. Keep it about the visit, thank the person, and never confirm that the reviewer is a patient or mention anything about their care.
Dentists
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Germantown Dental Care | 10 of 10 | 564 | 4.7 |
| 2 | Dental Care of Grafton | 9 of 10 | 712 | 4.8 |
| 3 | Lakeshore Family Dentistry | 8 of 10 | 1574 | 4.8 |
Orthodontists
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Orthodontic Experts Menomonee Falls | 10 of 10 | 216 | 4.9 |
| 2 | Mequon Smile Design | 8 of 10 | 287 | 4.7 |
| 3 | Bell Orthodontic Solutions | 4 of 10 | 532 | 5 |