The most-reviewed tattoo studio someone searching in Orinda, CA is shown is also one that answers its reviews. Zebra Tattoo & Body Piercing carries 2,867 Google reviews, the largest listing among the 20 tattoo studios we read. Looking only at its most recent reviews, the owner replied to 9 of the last 10.
It is not the only studio doing this. Baron Art Tattoo & Piercing Studio also answered 9 of its last 10, on a listing of 567 Google reviews. Cleopatra INK Tattoo & Piercing Berkeley Studio, whose listing carries 613 reviews, answered 1 of its last 10. Among those we could measure, these are the studios answering the most; we could not measure replies at every studio we read, so nothing here says how the rest of these tattoo studios handle their reviews.
Review counts are a separate measure from replies. The median tattoo studio we read carries 117.5 reviews, and the median rating is 4.8. A median is a single middle point; it does not describe how many reviews any particular studio holds or how the ratings are spread. The three most-reviewed carry 2,867, 2,050 and 613. Those are whole-listing totals, a different measure from the reply figures above, which cover only each studio's last 10 reviews.
For a wider reference point, the benchmark measured here covers 42 businesses someone searching in Orinda is shown. The typical measured business answered 68% of its recent reviews. That figure is measured across all trades together, not tattoo studios alone.
What to do about it
Open your own listing and look at your last 10 reviews. Note how many of them have a reply from you. That is the same measure behind every reply figure above, so you can set your number directly beside Zebra Tattoo & Body Piercing and Baron Art Tattoo & Piercing Studio, which each answered 9 of their last 10, and beside the 68% benchmark measured across all trades together.
If your count is low, the fix is plain: answer each new review as it comes in, the good ones and the critical ones, in your own words and with something specific to that client's piece or visit. Keep it short. Thank the person, mention what they mentioned, and leave it there. The review is the client's to write. Of everything in that exchange, the reply is the only part you write.
Tattoo studios
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Zebra Tattoo & Body Piercing | 9 of 10 | 2867 | 4.9 |
| 2 | Baron Art Tattoo & Piercing Studio | 9 of 10 | 567 | 5 |
| 3 | Cleopatra INK Tattoo & Piercing Berkeley Studio | 1 of 10 | 613 | 4.8 |