Among the nail salons someone searching in Simi Valley, CA is shown that we could measure, DT Nails and ProfessioNail & Spa each answered every one of their last 10 reviews, at 10 of 10. W Perfect Nails, another nail salon we could measure, answered 3 of its last 10. Those three listings carry 249, 202 and 244 reviews respectively. Across the whole history of their listings, the median nail salon we read holds 75 reviews and a 4.45 median rating.
Of the 20 barbershops we read, the median one carries 48 reviews and the median rating is 4.7; the three most-reviewed listings hold 864, 175 and 174. Among the barbershops we could measure, the ones answering the most of their recent reviews were His & Hers Barbershop and Unfiltered Barbershop, each at 1 of its last 10. His & Hers carries 175 reviews and Unfiltered 82. We can't see how the other barbershops we read handled theirs.
The median hair salon we read carries 38.5 reviews with a 4.6 median rating, and the three most-reviewed listings hold 864, 287 and 111. Among the hair salons we could measure, Final Touch Hair Care Center answered the most of its recent reviews: 4 of its last 10, on a listing of 103 reviews.
For comparison, the benchmark measured here is 67: a typical business we could measure among the businesses someone searching in Simi Valley, CA is shown answered 67% of its recent reviews. That figure is measured across 41 businesses in all trades together, not hair, nails and barbering alone. DT Nails and ProfessioNail & Spa, at 10 of 10, are above it.
What to do about it
Open your own listing and count how many of your last 10 reviews carry a reply from you. It is the same count behind each reply figure above. Among the nail salons we could measure, DT Nails and ProfessioNail & Spa are at 10 of 10. Among the barbershops and hair salons we could measure, the highest figure was 4 of 10, from Final Touch Hair Care Center.
You do not write the review, but you do write the reply. Answer the next review that comes in, good or bad, in a sentence or two that picks up something the customer actually mentioned, and do the same for the one after it. If your count comes back at 0 of 10, the benchmark measured here, 67, is the figure to set yourself against; if you are already answering some, DT Nails and ProfessioNail & Spa at 10 of 10 show what answering every one looks like in this catchment.
Barbershops
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | His & Hers Barbershop | 1 of 10 | 175 | 4.7 |
| 2 | Unfiltered Barbershop | 1 of 10 | 82 | 4.6 |
Hair salons
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Final Touch Hair Care Center | 4 of 10 | 103 | 4.4 |
Nail salons
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | DT Nails | 10 of 10 | 249 | 4.7 |
| 2 | ProfessioNail & Spa | 10 of 10 | 202 | 4.4 |
| 3 | W Perfect Nails | 3 of 10 | 244 | 4.5 |