Shops & studios in Naperville, IL

We read 20 businesses across 1 trade — the businesses someone searching in Naperville, IL is shown — and recorded what their Google reviews look like.

Measured 2026-09-24 from public Google listings. Ranked on reply behaviour, never on star rating.

New Hope Tattoo had answered 9 of its 10 most recent Google reviews. That is the standout figure among the tattoo studios someone searching in Naperville, IL is shown. We read 20 of those studios, and New Hope Tattoo is one of two we can name that had answered a recent review. The other is TATTOO HOUSE, which had answered 1 of its 10 most recent.

The listings themselves carry weight. The median tattoo studio we read holds a 4.9 rating on 81 Google reviews. The three most-reviewed studios we read carry 593, 518 and 492 reviews, and the 593 belongs to TATTOO HOUSE. New Hope Tattoo's listing carries 353. A median is one number, though: it says where the middle studio sits, not how the other studios we read compare with it.

Those two kinds of figure come from different windows, and they should not be read together. The reply counts look only at the 10 most recent reviews on each listing. The review totals and the 4.9 rating count every review a listing has collected. A studio's reply count describes its latest handful of reviews and nothing more.

For a wider reference point, a typical business we measured in the Naperville catchment had answered 74% of its recent reviews, across the 63 businesses measured here. That is a benchmark for this catchment, not a figure for tattoo studios. For the studios in this section, we can name New Hope Tattoo at 9 of 10 and TATTOO HOUSE at 1 of 10, and those two figures are what we can report.

What to do about it

Open your listing and look at your 10 most recent reviews. Count how many carry a reply from you. New Hope Tattoo's count is 9 of 10, on a listing with 353 reviews. The 74% benchmark for the businesses measured in this catchment is a second number to hold yours against.

A reply does not need to be long. Thank the person by name, mention the piece or the artist if they did, and answer any question or complaint plainly. A reply is the one part of that exchange you write, and it sits under the review it answers. Start with the newest review that has no reply and work back through the rest of your last 10.

Tattoo studios

20 read · median 81 reviews · median rating 4.9

#BusinessAnsweredReviewsRating
1New Hope Tattoo9 of 103534.9
2TATTOO HOUSE1 of 105934.9
More in Naperville

The other groups we read in Naperville, IL

Same Naperville search, different trades — 460 more businesses read across 6 groups.

Food & drink

120 businesses read across 6 trades · every trade had someone answering

Hair, nails & barbering

60 businesses read across 3 trades · every trade had someone answering

Spa & aesthetics

140 businesses read across 7 trades · every trade had someone answering

Fitness & wellness

40 businesses read across 2 trades · every trade had someone answering

Dental & orthodontics

40 businesses read across 2 trades · every trade had someone answering

Pets

60 businesses read across 3 trades · every trade had someone answering

Every trade in Naperville →

How it works

  1. Run the free audit. We read your public Google reviews and replies and send you the numbers: reply rate, the reviews still waiting for an answer, and the oldest of them — with the table on this page to put them beside.
  2. Claim your page. Pick your listing, and your QR card and short link are ready to print — from your own phone, no onboarding call.
  3. Get the weekly email. Every new review with its reply drafted, private feedback that came in, and the short list of what to fix on your listing and site.
  4. Approve, and that’s it. You press approve on the replies you like. The rest — the card, the page, the measuring — runs on its own.

What you get

Your review page

A printed QR card and a short link that open every review option — Google, Tripadvisor, Facebook — capture the customer’s email, and give an unhappy customer a private word first. About four minutes to a printable QR.

Reviews handled

Every new review on your platforms, with the reply drafted in your voice, in one weekly email. Negative ones first. You approve, edit or skip; nothing posts without you.

Local standing

Where you rank around your shop, what competitors are doing, what changed on your listing — with the exact fix for each. Recommendations can lead to better rankings and more visibility; no tool can promise a position, including ours.

What shops & studios businesses around Naperville, IL do with their reviews
TradeMedian reviewsBest answeredYou
Tattoo studios819 of 10the audit fills this in
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