The chiropractors someone searching in Oakland, CA is shown carry a median rating of 5 stars on a median of 46 Google reviews. The gyms that same searcher is shown sit at a median of 4.9 stars on 86 reviews. Both are whole-listing figures, and a median describes the middle of the 20 we read in each trade, not any single listing. The most-reviewed gyms we read carry 569, 440 and 295 reviews; the most-reviewed chiropractors carry 275, 222 and 206.
The reply figures cover a different window: only the most recent 10 reviews on a listing. Among the chiropractors we read, Oakbay Chiropractic answered 8 of its last 10, on a listing of 181 reviews. The Shift Chiropractic answered 3 of its last 10, on a listing of 206, and Bay Wellness Center: Theodros Shawl, DC answered 3 of 10, on a listing of 122. Those are the chiropractors we can name for answering. We cannot say how the rest of the 20 we read did, so nothing here describes chiropractors as a whole.
Among the gyms we read, Great Western Power Company answered 3 of its last 10 reviews, on a listing of 151. It is the gym we can name for answering in this section. As with the chiropractors, that single figure says nothing about the other gyms a searcher is shown.
For a wider reference point, the benchmark measured here is 68: a typical measured business answered 68 percent of its recent reviews. That figure is measured across 35 businesses in all trades together, not gyms or chiropractors alone, so it is a reference rather than a standard for either trade.
What to do about it
Go to your Google listing and count your replies under your last 10 reviews. That is the same measure behind every reply figure above. If you run a gym, Great Western Power Company answered 3 of 10. If you run a chiropractic practice, Oakbay Chiropractic answered 8 of 10. Put your own count beside the figure for your trade.
You do not write the review, but you do write the reply. It does not need to be long: thank the person for what they actually said, answer any question they raised, and stop there. Start with your next 10 reviews rather than your whole history, and check the count again once those 10 are in.
Gyms
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Great Western Power Company | 3 of 10 | 151 | 4.6 |
Chiropractors
| # | Business | Answered | Reviews | Rating |
|---|---|---|---|---|
| 1 | Oakbay Chiropractic | 8 of 10 | 181 | 4.9 |
| 2 | The Shift Chiropractic | 3 of 10 | 206 | 4.9 |
| 3 | Bay Wellness Center: Theodros Shawl, DC | 3 of 10 | 122 | 5 |